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Communication and Arts

  • Direct entry to the 2nd year of the Bachelor of Communication (majors in Advertising, Digital Media, Journalism, Public Relations)
  • Supportive learning environment provides the best possible preparation for Deakin University

Key Information

  • Duration

    8 or 12 months

  • Intakes

    March
    July
    October

  • Location

    Jakarta, Indonesia

  • Fees

    *Tuition fees are expressed in AUD, with payment to be made in Rupiah at the prevailing rate as per Bank Indonesia (BI) regulations

    Overview

    The Diploma of Communication offers a wide range of unit choices that give you a lot of flexibility when you’re entering the second year of a relevant Deakin University degree. Areas of study include advertising, communications, journalism, digital media, public relations and more.
    Employment and career options upon completing your Bachelor degree:
    • Advertising agency roles
    • Account management
    • Media planning
    • Journalist
    • Copywriting and art direction
    • Media policy and management
    • Politics
    • Research
    • Media business-oriented consulting
    • In-house brand communications

    Course Structure

    To successfully complete the Diploma of Communication, students are required to complete and pass 8 units (1 credit point each) and 1 compulsory module (zero credit points).

    This unit is designed to help you make the most of your time at Deakin. It aims to empower you to make informed decisions about course pathways and career strategies that can support your personal values and professional aspirations, build your industry contacts and peer networks, and help you achieve the impact you want to make in the world – no matter where you currently are in your career journey. You will discover approaches that can help you set your goals for the future and identify the skills you will need to get there. In the process, you will learn how internships and other forms of experiential learning and community engagement can allow you to apply the concepts and principles from your studies to your professional and creative practice, helping to develop your discipline-specific expertise and employability skills as well as your sense of purpose and professional identity. You will also be introduced to digital tools that can help you evidence your personal and professional competencies and craft a compelling narrative about the contributions you want to make to the communities in which you live and work.

    This unit explores communication theory through practice, using dynamic and creative participatory learning activities to discover how communication theory ‘plays’ out in everyday life.Students examine the motivation for and consequences of communication in their daily life, exploring how we communicate changing social norms and use agency to reproduce and redefine things like ‘friends’, ‘work’ and what are ‘acceptable’ modern communication practices. The unit brings communication theory to life by drawing on a range of learning materials –reading text, newspapers, television, web-based resources and film in order to examine how individuals participate in social construction, the process of meaning making and the building of social capital. A key element of this unit is the use of the students’ own imagination to drive participatory learning; teaching materials are responsive and interactive, students will be encouraged to interact with the weekly topic and ‘learn by doing’.

    Around the world, people and communities are confronted with large and complex problems of global scale or origin. How can we respond to challenges like climate change, the erosion of democracy, increasing inequality, or contested identities? This unit introduces you to the knowledge and skills needed to make a difference in an increasingly complex world. Take the future into your own hands and build your agency in addressing some of the world’s most pressing problems. Explore the key features of a global challenge. Investigate several of the most difficult challenges that confront us today. Discover approaches to addressing the big problems humanity faces. By the end of this unit, students will understand some of the world’s biggest problems, and be better positioned to respond to these problems in their everyday lives, by identifying and proposing ways to activate their local communities.

    This unit will introduce students to the theory and practice of contemporary advertising by exploring the industry’s history and rapidly changing nature in the digital era. The social, ethical and regulatory contexts of advertising are established to encourage students to become reflective future producers or consumers of advertising messages. The strategic imperatives of advertising and notions of effectiveness are examined to build students’ abilities to solve communication problems that are commonly faced by private, public and non-for-profit sector clients.

    Students will explore the nexus of creativity and strategy that is fundamental to successful brand communication. They will examine the nature of creativity in the communication industry and practitioner approaches to the creative process. The advertising messages produced by international brands will be analysed to help students prepare for global mobility as future practitioners. Students will be introduced to the key creative roles within communication companies and build the research, planning and ideation skills required of contemporary practitioners.

    The unit provides an introduction to the field of public relations. Students learn about what public relations people do, and how they do it. Topics include planning, media relations, employee relations, community relations, international public relations, ethics and public relations law.

    This unit sits at the nexus of theory and practice to help you understand the role of strategic communication in organisational contexts. Put simply, strategic communication refers to the ability to develop and disseminate messages that achieve specific and measurable objectives. Whether that objective is to inform, change opinion or adapt behaviour, successful strategic communication revolves around people.

    This unit is an introduction to the practice and theory of multimedia journalism. It sets the social, professional and legal context for journalism practice, and introduces students to the convention of news writing and reporting stories. Students will also focus on combining text with photos and audio clips to produce news stories; critically examining their own production processes, and learn to report multimedia news stories to a deadline.

    This unit in the practice and theory of multimedia journalism focuses on news reporting processes. It outlines professional, social and legal factors that impact on reporting of local, regional an national news. The unit introduces students to key news beats, including reporting stories about politics, business, sport and local newsworthy events and issues. Students will build contacts in their preferred news beat/s and engage with social media tools to report and produce their news stories. They will also gain skills in reporting a news story (to a deadline) for broadcast and online media platforms.

    This unit enables students to explore and experience present day digital media culture in critical and creative ways. The unit is built on multi-platformed content, delivery and assessment, providing a user-friendly engagement with social media that facilitates practical, hands-on work in micro-blogging, blogging and podcasting. Creating and sharing different forms of media content, students learn how to communicate across different online platforms as part of a highly interactive community. Highlighting the benefits of media-making for personal and professional use, the unit allows students to develop their portfolios and discover how to use social media to strategically build a dynamic online identity.

    This unit enables students to critically and creatively engage with present day digital media culture, with a particular emphasis on making videos. Highlighting the crucial importance of creating audio-visual content for different purposes and audiences, the unit guides students through various video-making practices and strategies. Emphasising the benefits of making videos in a wide range of industry settings, the unit allows students to develop their portfolios and learn how to use video to strategically build a dynamic online identity.

    ADA102 Designing 3D Environments Students will explore aspects of animation design through the creation of virtual objects and animated environments in this introductory 3D computer animation unit. Consideration will be given to how these elements can express a meaningful visual experience as students consider form, visual identity, aesthetics, and layout. Students gain a solid understanding of 3D techniques in modelling, texturing, animation, lighting, composition and rendering.

    This unit will investigate ‘design thinking’ as a strategic methodology and problem solving process. Taking a multi-discipline, interdisciplinary approach, students will be required to use ‘design thinking’ as a problem solving process. ‘Design thinking’ methods will require students to adopt a human-centered approach to innovation that draws on their skills to integrate the needs of people, the possibilities of technology, and the requirements of business and society as a whole. Students will work individually and in workshop teams, the final assessments will be a combination of research and practice outcomes. Students will use ‘Design thinking’ methods to address a ‘wicked problem’.

    The unit will introduce key aspects of the history and development of film, its language, style and genres, through a survey of seminal works and influential movements and genres. This includes: Early Cinema, German Expressionism, Surrealism, Film Noir, Experimental film, French New Wave, Hong Kong Cinema, American and Italian Westerns, and Horror cinema.

    In this unit students explore the making of animation through a range of techniques, methods and approaches for a variety of animation practices. Students will study established principles of 2D animation (Timing, Squash and Stretch, Staging, etc.) and story-telling, learn under-camera techniques (time-lapse and stop-motion), and develop basic project management skills to take an idea from storyboard to animated short film. The unit allows students to focus on specific interests, such as experimental non-narrative, or character and storybased animation.

    This unit introduces students to the tools necessary to create digital and physical interfaces for human interaction. This is achieved through a combination of practical skills and research exploring interaction design, prototyping and creative thinking. Students will be introduced to vector graphic and 3D design software, following an idea from sketch to functional prototype. Practical and research projects will require students to: understand user interface, create a graphic user interface (GUI), build basic shapes in 3D, and prepare an object for rapid prototyping (3D printing).

    This unit introduces ideas and processes associated with digital photography the construction and manipulation of photographic images is creatively and critically explored through a variety of conceptual frameworks. Workflow techniques include the fundamentals of using Digital Science Lens Reflex (DSLR) cameras, color management, RAW image processing, scanning, photo compositing in Photoshop, and production of exhibition quality prints. Assignments and lectures provide students with an overview the medium’s history and contemporary issues

    Typography is an essential component to communication and this unit explores the theory and application of forms and structures of typography including the anatomy and applications of type and font families across print, digital and web applications. This unit will address and engage with the impact and implications of selecting and applying typography to a variety of design scenarios in historical and a multifaceted contemporary setting. This unit introduces and reinforces industry standard typography practices for both print and screen based environments. Student creative thinking ideation and project strategies for design briefs are developed to enable the advancement of information technology skills, design thinking and design construction methods. This unit engages self-directed learning in conjunction with a focus on attention to discipline specific scholarly research, conceptual analysis, and global industry practice.

    This unit introduces students to the various ways in which we think about and respond to crime and its control. It introduces some of the key frameworks for understanding and explaining crime and examines some of the main types of crime. Examples include crimes between persons, groups and organisations, and crimes at local, national and international levels. The unit also provides a foundation for future study in criminology subjects.

    This unit provides an introduction to the structures and procedures of the criminal justice system from a critical perspective. The unit outlines the major characteristics of the investigation, prosecution, adjudication and correctional processes within the criminal justice system, and the key issues which impinge on contemporary criminal justice administration in Australia. The conduct of police investigations, prosecutorial decision-making and the executive administration of the prison system are explored. The unit adopts an interdisciplinary approach to the study of criminal justice institutions and practices, and critically assesses the effectiveness of the system using contemporary criminological/socio-legal evidence.

    This module’s learning and assessment activities provide students with guidance on what constitutes academic integrity. It will allow students to develop knowledge, skills and good practice principles to avoid plagiarism and collusion and thereby maintain academic integrity.

    Note: Not all units are available every trimester

    How will I study at Deakin College Jakarta Campus?

    There are two study modes at Deakin College Jakarta Campus – Face-to-Face or Live Online.
    On-campus classes run between 8.00am and 4.45pm on weekdays. Most units consist of 4 contact hours of classes per week. You will generally have either a morning session or an afternoon session – not both. You can also expect to do between 4-6 hours of private self-study per unit, per week.
    Live Online is a virtual learning session conducted over the Zoom video conferencing platform at the same time as the face-to-face classes, allowing teachers and students to interact in real-time from different locations. A Live Online class (by Zoom) combines the convenience of remote learning with the interactive elements of a physical classroom, leveraging technology to facilitate your study.

    Entry Requirements

    • SMA III with an average grade of 6.5 in 4 academic subjects
    • 2 passes in GCE A-levels or 4 passes in GCE AS-levels or equivalent
    • IB Diploma score of 22 or above
    • Complete and pass GAC level 3
    • Successful completion of a Foundation Studies Program
    The language of instruction at Deakin College is English. International students must be able to demonstrate English language proficiency before being admitted to a course. The following can be used as a general guide to English admission requirements.
    • IELTS score of 5.5 (with no band score below 5.5)
    • TOEFL iBT score of 52 (Writing 19, Speaking 16, Listening and Reading 5)
    • Pearson Test of English (PTE): 42 (with no communicative skill less than 42)
    • IGCSE/O Levels minimum grade C in English
    • IB Diploma grade 4 in English
    • Duolingo English Test 85

    Second Year Entry to Deakin University

    On completion of this Diploma you can pathway into the following degrees at Deakin University:
    Majors: Public Relations Studies, Strategic Advertising, Social Media, Media and Communication
    Majors: Advertising, Digital Media, Journalism, Public Relations
    Bachelor of Criminology* (pathway commences in 2024)

    * This degree requires you to take additional first year degree units when you transfer to Deakin University. The degree may therefore take longer to complete.

    Transfer Requirements

    Upon successful completion of a Diploma, that is, having passed eight units, all students are eligible for entry to a FULL-FEE paying place in second year of the relevant Deakin University undergraduate degree, provided they have met the academic progression criteria below.
    Entry into the relevant Bachelor degree
    • completed and passed eight Deakin College Diploma units;
    • a Weighted Average Mark (WAM) of at least 50%, taking into account all units attempted at Deakin College.
    Be aware of the intakes available for your desired destination course.

    More Information

    For more details about course plans, accepting your offer, subject availability, streams and unit overview, please download the course and unit outline PDF.